On a copywriting board I frequent, someone expressed bafflement that several respected marketers criticized the tone of a sales page he wrote. "Why did they apologize to their subscribers while linki...
Author: Marcia Yudkin
Date Posted: October 31, 2004
Article Marketing Builds Momentum and Traffic When I started submitting articles to ezines and directories I was happy just to get an occasional article written and widely posted online. I assumed th...
Author: Dr. Lynella Grant
Date Posted: October 31, 2004
In the fall of 1990, the musical group Snap had a monster number one hit record called, "I've Got The Power." Nowadays, a search engine and a directory (AKA) Google and Yahoo!--number one and number...
Author: Dean Phillips
Date Posted: October 31, 2004
People do business with people that they know and trust. As a solo entrepreneur, your goals will be to make yourself known to your target market and then elevate the relationship to the trust level. ...
Author: Charlotte Farrior
Date Posted: October 31, 2004
During the summer Olympics I watched the men's and women's hurdles. I'm always impressed by these athletes' ability to run at full speed and leap the hurdles without breaking stride. But each time I...
Author: Charlie Cook
Date Posted: October 31, 2004
When you started your business, you dreamed your customers would love your products and services. They would be excited. You would make money doing what you love. Then reality set in. You put lo...
Author: A l Hanzal
Date Posted: October 28, 2004
Before Google's AdWords, Overture was the preeminent pay-per- click program. It's still a monolith in its own right that deserves a closer look. Overture's pay-per-click program actually consists of...
Author: Dean Phillips
Date Posted: October 27, 2004
Do you see this term often online and end up confused to what it means and the purpose they serve online? It sounded really mysterious to me when I first came across the term which peeked my curiosi...
Author: Cory Threlfall
Date Posted: October 27, 2004
I seem to have created quite a stir, on a particular SEO forum recently. In fact, rumor has it, at one point, my article, "Google's Trap, DMOZ's Nap, And Yahoo!'s Crap" was the hottest topic discusse...
Author: Dean Phillips
Date Posted: October 26, 2004
Do you ever wonder how people search for things on the Internet? What if you knew exactly what words they typed when using a search engine? If you're marketing a product or service it's extremely ins...
Author: Bryan Brandenburg
Date Posted: October 26, 2004
What if you were able to have access to your competitor's web statistics? What if you knew how much traffic they had, the average number of page views, what other sites their visitors went to? What i...
Author: Bryan Brandenburg
Date Posted: October 26, 2004
Here are 5 high-impact marketing tips you can use to boost your sales quickly. All are simple to implement and they involve little or no new expense. 1. Promote Only One Thing at a Time Promote o...
Author: Bob Leduc
Date Posted: October 26, 2004